The Who Standard Printed Patch: Maximum R&B

Snap on The Who Standard Printed Patch: Maximum R&B in multicolour polyester — officially licensed Who merchandise with the Maximum R&B poster slogan in printed detail.

The "Maximum R&B" tag traces back to The Who's 1964 Marquee Club Tuesday-night residency in Soho, printed on the concert posters that ran through that year's build-up to My Generation and the mod-culture breakthrough.

Standard printed patch in multicolour polyester with the Maximum R&B artwork. Sew-on attachment for jackets, kuttens, denim vests or bags.

• Rockoff officially licensed product
• Style: Standard Patch (Loose)
• Design: Maximum R&B
• Colour: Multicolour
• Material: polyester
• Style of attachment: Sew-on
• Great for: jacket customisation, kutten builds, denim vests, band-tote add-ons